MC-Bauchemie establishes joint venture in Egypt

MC-Bauchemie established the joint venture MC-Bauchemie Construction Chemicals in Egypt. The agreement was formally signed in February 2025, and the joint venture officially commenced operations in April.
© MC-Bauchemie 2025

Group photo after the signing in Bottrop in February 2025 (from left to right): Dr Ekkehard zur Mühlen (Managing Director of the MC-Group), Johannes Linder (Managing Director of MC-Ireland), Nicolaus M. Müller (Managing Director of the MC-Group), Abdel Rahman Shorosh, Ali Shorosh (both shareholders of SwissChem), Jens Morgenstern (M&A Project Manager at MC) and Yassine Ben Ayada (Regional Director Africa at MC).
© MC-Bauchemie 2025

Ing. Hassan Shoukry was appointed Managing Director of MC-Bauchemie Construction Chemicals in Egypt on 1 July 2025.
© MC-Bauchemie 2025

MC-Bauchemie established the joint venture MC-Bauchemie Construction Chemicals in Egypt. The agreement was formally signed in February 2025, and the joint venture officially commenced operations in April.
© MC-Bauchemie 2025

Group photo after the signing in Bottrop in February 2025 (from left to right): Dr Ekkehard zur Mühlen (Managing Director of the MC-Group), Johannes Linder (Managing Director of MC-Ireland), Nicolaus M. Müller (Managing Director of the MC-Group), Abdel Rahman Shorosh, Ali Shorosh (both shareholders of SwissChem), Jens Morgenstern (M&A Project Manager at MC) and Yassine Ben Ayada (Regional Director Africa at MC).
© MC-Bauchemie 2025

Ing. Hassan Shoukry was appointed Managing Director of MC-Bauchemie Construction Chemicals in Egypt on 1 July 2025.
© MC-Bauchemie 2025

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This strategic alliance brings together two family-owned companies united by shared values of quality, innovation, technological leadership as well as long-lasting partnership with their customers. With this joint venture, the two partners aim to unlock new potential by combining SwissChem’s local market expertise with MC-Bauchemie’s global R&D capabilities and comprehensive product portfolio.

Shared vision – enhanced capabilities

With over 40 years in the Egyptian market, SwissChem currently operates with 120 employees across three locations in Egypt. Known for its high-quality concrete admixtures, waterproofing solutions, grouts & anchoring products and flooring systems, SwissChem has established itself as a trusted, mid-sized partner in the Egyptian construction market. The company is recognized for its close collaboration with clients, technical excellence and commitment to lasting partnerships.

Established over 60 years ago, MC-Bauchemie is one of the world’s leading international manufacturers of construction chemical products and technologies. With more than 3,000 employees across over 40 countries – including four African subsidiaries in Guinea, Ghana, Tanzania and Ethiopia – MC-Bauchemie has earned a strong reputation for delivering high-performance, locally tailored solutions, while consistently fostering long-term partnerships through comprehensive customer support, technical excellence and continuous innovation. Customer satisfaction is seen as the key benchmark of success and remains at the heart of the company’s global activities. By combining in-depth expertise with a strong service orientation, MC-Bauchemie provides clients with the reliability, performance and peace of mind they expect. Now in its third generation as a privately held family business, MC-Bauchemie stands for long-term commitment, continuity, and trusted partnerships worldwide.

Through the joint venture, SwissChem will gain direct access to MC-Bauchemie’s extensive range of products, cutting-edge research and development resources and international manufacturing standards. MC-Bauchemie, in turn, strengthens its regional footprint and production capacity, benefiting from SwissChem’s established market relationships and distribution channels.

Stronger together: A message to stakeholders

In the initial phase, locally produced and distributed products will carry a co-branded identity, marking the transition toward the MC-Bauchemie brand in Egypt. Importantly, the trusted SwissChem team and customer support structure will remain in place to ensure continuity and reliability.

“This joint venture is a natural alignment,” says Yassine Ben Ayada, Regional Director Africa at MC-Bauchemie. “We see SwissChem not only as a business partner but as a like-minded, family-oriented company with deep local roots and a strong customer commitment. Together, we’re well positioned to elevate construction standards in Egypt and beyond.”

Ing. Hassan Shoukry, Managing Director of MC-Bauchemie Construction Chemicals in Egypt: “Joining forces with MC-Bauchemie enables us to amplify our technical know-how, broaden our solution spectrum and build upon the trust we’ve earned with our clients. It’s the next chapter in our journey of growth and innovation.”

MC-Bauchemie in Africa

MC-Bauchemie has long-standing business relationships across the entire African continent and has been represented for many years with its own companies in Ghana, Guinea, Ethiopia and in Tanzania.